Informal Economy Development Forum Collaborates with Standard Bank and Yebo Fresh for Trader Activation Workshop

Malmesbury, 23rd February 2024 – The Informal Economy Development Forum (IEDF) proudly announces its partnership with Standard Bank and Yebo Fresh to host a Trader Activation Workshop. The event took place at the Swartland Community Sport Centre in Malmesbury on the 21st of February 2024.

The Trader Activation Workshop aimed to empower local traders by providing them with essential tools, resources, and knowledge to enhance their businesses’ growth and sustainability. With a focus on fostering entrepreneurship and economic development within the informal sector, the workshop offered invaluable insights and practical guidance to participants.

Partnering with Standard Bank, a leading financial institution committed to driving economic progress, the workshop included sessions on financial literacy, access to banking services, and entrepreneurial financing. Through these sessions, participants gained crucial understanding and skills to manage their finances effectively, access credit facilities, and leverage financial services tailored to their needs.

Additionally, the collaboration with Yebo Fresh, a pioneering South African online grocery delivery service, introduced participants to innovative approaches to market their products and expand their customer base. By embracing digital platforms and e-commerce solutions, local traders learned how to reach broader audiences, streamline operations, and enhance customer satisfaction.

The event witnessed enthusiastic participation from local traders, community members, and stakeholders dedicated to fostering inclusive economic growth. Through interactive discussions, networking opportunities, and practical demonstrations, attendees engaged in meaningful exchanges and gained actionable insights to propel their businesses forward.

“We are thrilled to collaborate with Standard Bank and Yebo Fresh to empower local traders and unlock the immense potential of the informal economy,” remarked Abongile at IEDF. “By providing access to knowledge, resources, and strategic partnerships, we aim to create a conducive environment for entrepreneurship to thrive and contribute to sustainable development.”

The success of the Trader Activation Workshop underscores the collective commitment to driving positive change and creating opportunities for economic empowerment at the grassroots level. The IEDF looks forward to building on this momentum and continuing to support the growth and resilience of the informal economy.

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